Best Clearbit Alternatives in 2026
Clearbit was the go-to API-first enrichment platform for product-led growth companies. Then HubSpot acquired it in 2023, rebranded it as Breeze Intelligence, and locked it into the HubSpot ecosystem. If you're not on HubSpot, or if you need enrichment capabilities beyond what Breeze Intelligence offers, here are the alternatives.
At a Glance
| Tool | Price | Best For | Key Difference |
|---|---|---|---|
| Apollo.io | Free – $119/user/mo | Teams wanting enrichment plus prospecting in one platform | Contact database + enrichment + outreach tools, not just an enrichment API |
| ZoomInfo | $15K+/year | Enterprise teams needing the deepest enrichment data | Largest B2B database with the most comprehensive firmographic and technographic data |
| Clay | $149 – $800/mo | Teams building multi-source enrichment workflows | Waterfalls across 75+ data providers for best-available enrichment |
| 6sense | Custom pricing (enterprise) | Enterprise ABM teams wanting enrichment + intent + orchestration | Combines enrichment with intent data and ABM orchestration |
| Verum | From $500/project | Teams without data ops resources who need managed enrichment | Managed service model. Send your data, get enriched results back. |
1. Apollo.io
Coverage & Capabilities
275M+ contacts. Apollo offers bulk enrichment and real-time enrichment via API. The enrichment data includes email, phone, title, company, and firmographic data. Not as deep on company-level firmographics as Clearbit was, but broader on contact data.
The best Clearbit alternative for teams that need both enrichment and outbound prospecting tools. The free tier makes it easy to test enrichment quality on your specific data.
2. ZoomInfo
Coverage & Capabilities
ZoomInfo offers the broadest enrichment capabilities in the market. Company data, contact data, org charts, technographic data, and intent signals. API access is available for real-time enrichment workflows similar to what Clearbit offered.
The enterprise-grade Clearbit replacement. Data quality and depth are superior, but the price is 5-10x higher. Makes sense for companies with significant enrichment budgets.
3. Clay
Coverage & Capabilities
Clay aggregates enrichment from dozens of providers. For the Clearbit use case (enriching form fills, identifying visitors, scoring leads), Clay offers more flexibility because it's not limited to a single data source. The API is well-documented for programmatic enrichment workflows.
The most flexible Clearbit alternative for enrichment. If you used Clearbit's API for custom workflows, Clay's approach (query many providers, use the best result) often delivers better results.
4. 6sense
Coverage & Capabilities
6sense enriches accounts with firmographic, technographic, and intent data. It's more than an enrichment tool. It's an ABM platform that identifies in-market accounts and orchestrates outreach. The enrichment layer is strong but part of a larger, more expensive platform.
Consider 6sense if you need enrichment as part of a broader ABM strategy, not just standalone enrichment. The price tag means this is an enterprise play.
5. Verum
Coverage & Capabilities
Verum aggregates multiple data sources per project and delivers enriched data with human QA. Not an API product. It's a managed service for companies that want enrichment results without managing enrichment software. Best for one-time projects or companies without dedicated data ops.
A completely different model. If you used Clearbit as a set-it-and-forget-it API, Verum isn't a direct replacement. But if you just need enriched data without the tooling overhead, it's a practical option.
How We Chose These Alternatives
We evaluated alternatives based on enrichment quality, API capabilities, pricing, independence from specific CRM ecosystems, and job market demand from 23,000+ job postings.
Frequently Asked Questions
Is Clearbit still available as a standalone product?
No. HubSpot acquired Clearbit in late 2023 and rebranded it as Breeze Intelligence. New customers can only access Clearbit features through HubSpot. If you're not on HubSpot, you need an alternative.
What's the closest replacement for Clearbit's enrichment API?
Apollo and Clay both offer enrichment APIs. Apollo is simpler to set up with a single-source database. Clay offers multi-source waterfalling for better coverage but more complexity. ZoomInfo's API is the most comprehensive but the most expensive.
Can I still use Clearbit if I'm on HubSpot?
Yes. Clearbit is now Breeze Intelligence, integrated directly into HubSpot. If you're a HubSpot user, you get enrichment capabilities within your existing CRM without needing a separate tool.