Power BI Pricing (2026): What It Actually Costs
Power BI Pro at $10/user/month is the most affordable enterprise BI license on the market. But Premium features, capacity pricing, and Azure consumption costs can push the real number higher.
Power BI pricing starts at $10/user/mo (Monthly or Annual) for the Power BI Pro plan.
Published Pricing
Power BI Pro
- Full report authoring and sharing
- 1 GB max dataset size
- 8 daily data refreshes
- Included in Microsoft 365 E5
Premium Per User (PPU)
- 100 GB max dataset size
- 48 daily data refreshes
- Paginated reports
- AI features and dataflows
- Deployment pipelines
Premium Per Capacity (P1)
- Dedicated cloud compute resources
- Unlimited free viewers
- Larger dataset sizes
- XMLA endpoint access
- Autoscale option
Power BI Embedded
- Embed in custom applications
- Azure capacity pricing
- No named user licenses needed
- White-label capabilities
The Bottom Line
Frequently Asked Questions
Is Power BI free with Microsoft 365?
Power BI Pro is included with Microsoft 365 E5 subscriptions at no additional cost. Other M365 plans do not include Power BI. Power BI Desktop (the authoring application) is a free download for anyone.
When should I upgrade to Premium?
Consider Premium Per User ($20/user/month) when you need datasets larger than 1 GB, paginated reports, or AI features. Consider Premium Per Capacity ($4,995/month) when you have 250+ report viewers, since it eliminates per-user viewer costs.
How does Power BI pricing compare to Tableau?
Power BI Pro ($10/user/month) is 7.5x cheaper than Tableau Creator ($75/user/month). Even Premium Per User ($20/month) is less than half of Tableau Explorer ($42/month). The cost advantage narrows at enterprise scale with Premium Capacity, but Power BI remains significantly cheaper in most deployments.