Zapier Pricing (2026): What It Actually Costs
Zapier's free tier is great for testing. But task limits mean most teams quickly need paid plans. Here's how the costs stack up.
Zapier pricing starts at $0 (Free) for the Free plan.
Published Pricing
Free
- 100 tasks/month
- 5 Zaps (workflows)
- Single-step Zaps only
- 15-minute update time
Starter
- 750 tasks/month
- 20 Zaps
- Multi-step Zaps
- 3 Premium apps
Professional
- 2,000 tasks/month
- Unlimited Zaps
- Unlimited Premium apps
- Custom logic (Paths, Filters)
- 1-minute update time
Team
- 2,000 tasks/month (shared)
- Unlimited users
- Shared workspaces
- Shared app connections
- Premier support
Company
- 2,000 tasks/month (to start)
- Advanced admin controls
- SSO/SAML
- Custom data retention
- Dedicated success manager
What They Don't Tell You
The listed price is just the starting point. Here are the costs that show up after you sign:
Exceed your task limit and you'll pay per additional task. Heavy users can blow through limits quickly.
Some integrations (Salesforce, HubSpot, etc.) count as Premium apps. Free tier only gets 3.
You can buy additional task bundles if you need more than your plan includes.
What It Actually Costs: A Real Example
5-person ops team running lead routing and data sync workflows
| Team plan | $69/mo ($828/year) |
| Additional 3,000 tasks/mo | $30/mo ($360/year) |
| Annual billing discount (15%) | -$178 |
| Total Annual Cost | ~$1,010/year |
The Bottom Line
Zapier is affordable for most teams. The Professional plan at $49/mo handles most use cases. The challenge is task limits: if you're syncing high-volume data, those 2,000 tasks disappear quickly. For heavy automation, compare total cost against dedicated iPaaS tools.
Frequently Asked Questions
What counts as a Zapier task?
Each action step that runs successfully counts as a task. A 5-step Zap that runs once uses 5 tasks. Triggers don't count, only actions.
Is Zapier good for enterprise?
It depends. Zapier is great for point solutions and quick automations. For complex, high-volume integrations, dedicated iPaaS tools (Workato, Tray.io) may be more appropriate.
Zapier vs Make (Integromat)?
Make offers more tasks per dollar and more complex logic. Zapier has more integrations and is easier to use. Make wins on price; Zapier wins on simplicity.