Tool Integration Guides

How the most commonly paired B2B data tools work together. Each guide covers setup, key workflows, and practical considerations based on co-occurrence data from 23,338+ job postings.

Salesforce CRM + HubSpot CRM

Salesforce and HubSpot appear together in 165 job postings — the most common tool pairing in our dataset. The typical setup uses Salesforce ...

165 job co-mentions
Tableau + Power BI

Tableau and Power BI appear together in 140 job postings in our dataset. Tableau is typically used for mid-market and enterprise teams with ...

140 job co-mentions
Salesforce CRM + ZoomInfo

Salesforce and ZoomInfo appear together in 70 job postings, making it one of the most common CRM-enrichment pairings. ZoomInfo feeds contact...

70 job co-mentions
Salesforce CRM + Tableau

Salesforce CRM and Tableau appear together in 68 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise ...

68 job co-mentions
Salesforce CRM + Power BI

Salesforce CRM and Power BI appear together in 52 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise...

52 job co-mentions
HubSpot CRM + Clearbit

HubSpot acquired Clearbit in late 2023 and rebranded it as Breeze Intelligence, making this one of the tightest CRM-enrichment integrations ...

45 job co-mentions
Salesforce CRM + LinkedIn Sales Navigator

Salesforce and LinkedIn Sales Navigator appear together in 43 job postings. The integration connects LinkedIn's professional network data wi...

43 job co-mentions
Apollo.io + Instantly

Apollo and Instantly appear together in 42 job postings, making it one of the most common pairings in the outbound sales stack. Apollo provi...

42 job co-mentions
Salesforce CRM + Salesloft

Salesforce and Salesloft appear together in 39 job postings. Salesloft handles multi-channel sales cadences (email, phone, social) while Sal...

39 job co-mentions
Tableau + Looker

Tableau and Looker appear together in 39 job postings in our dataset. Tableau is typically used for mid-market and enterprise teams with ded...

39 job co-mentions
Apollo.io + Clay

Apollo and Clay appear together frequently in growth and revenue operations roles. Both tools offer contact and company data, but they serve...

38 job co-mentions
HubSpot CRM + Gong

HubSpot and Gong appear together in 35 job postings, spanning sales operations, enablement, and management roles. Gong Engage (formerly Gong...

35 job co-mentions
Salesforce CRM + Bombora

Salesforce and Bombora appear together in 32 job postings, primarily in demand generation, ABM, and sales development roles. Bombora is the ...

32 job co-mentions
ZoomInfo + LinkedIn Sales Navigator

ZoomInfo and LinkedIn Sales Navigator appear together in 31 job postings. Rather than a direct integration, these tools complement each othe...

31 job co-mentions
Salesforce CRM + Marketo (Adobe)

Salesforce and Marketo appear together in 30 job postings. Marketo (now Adobe Marketo Engage) is the enterprise standard for B2B marketing a...

30 job co-mentions
Zapier + Clay

Zapier and Clay appear together in 30 job postings, primarily in growth operations and marketing operations roles. Zapier is the general-pur...

30 job co-mentions
Power BI + Looker

Power BI and Looker appear together in 29 job postings in our dataset. Power BI is typically used for microsoft-first organizations that nee...

29 job co-mentions
Salesforce CRM + Cognism

Salesforce and Cognism appear together in 28 job postings, with heavy concentration in European and EMEA-focused sales teams. Cognism is a B...

28 job co-mentions
Salesforce CRM + Salesforce Marketing Cloud

Salesforce CRM and Salesforce Marketing Cloud appear together in 26 job postings in our dataset. Salesforce CRM is typically used for mid-ma...

26 job co-mentions
Clay + Outreach

Clay and Outreach appear together in 25 job postings, concentrated in sales development and growth operations roles. Clay handles the upstre...

25 job co-mentions
HubSpot CRM + LeadIQ

HubSpot and LeadIQ appear together in 24 job postings, concentrated in sales development and inside sales roles. LeadIQ is a prospecting too...

24 job co-mentions
Salesforce CRM + G2

Salesforce CRM and G2 appear together in 23 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise b2b c...

23 job co-mentions
HubSpot CRM + Warmly

HubSpot and Warmly appear together in 22 job postings, concentrated in demand generation and inbound marketing operations. Warmly is a websi...

22 job co-mentions
HubSpot CRM + Apollo.io

HubSpot and Apollo appear together in 21 job postings. This is a popular pairing for growth-stage companies: HubSpot handles CRM and marketi...

21 job co-mentions
Salesforce CRM + Looker

Salesforce CRM and Looker appear together in 21 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise b...

21 job co-mentions
Salesforce CRM + DemandTools

Salesforce and DemandTools appear together in 20 job postings, primarily in Salesforce administration and revenue operations roles. DemandTo...

20 job co-mentions
Salesforce CRM + Common Room

Salesforce and Common Room appear together in 18 job postings, primarily in product-led growth, developer relations, and revenue operations ...

20 job co-mentions
HubSpot CRM + ZoomInfo

HubSpot and ZoomInfo appear together in 19 job postings. The integration brings ZoomInfo's contact database and enrichment capabilities into...

19 job co-mentions
HubSpot CRM + Marketo (Adobe)

HubSpot CRM and Marketo (Adobe) appear together in 19 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b compa...

19 job co-mentions
HubSpot CRM + LinkedIn Sales Navigator

HubSpot CRM and LinkedIn Sales Navigator appear together in 18 job postings in our dataset. HubSpot CRM is typically used for marketing-led ...

18 job co-mentions
Salesforce CRM + 6sense

Salesforce and 6sense appear together in 17 job postings. 6sense uses AI to identify accounts that are actively researching solutions, predi...

17 job co-mentions
Salesforce CRM + Microsoft Dynamics 365

Salesforce CRM and Microsoft Dynamics 365 appear together in 16 job postings in our dataset. Salesforce CRM is typically used for mid-market...

16 job co-mentions
Salesforce CRM + Clari

Salesforce CRM and Clari appear together in 16 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise b2...

16 job co-mentions
Salesforce CRM + Apollo.io

Salesforce CRM and Apollo.io appear together in 15 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterpris...

15 job co-mentions
Salesforce CRM + Clay

Salesforce CRM and Clay appear together in 14 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise b2b...

14 job co-mentions
ZoomInfo + Salesloft

ZoomInfo and Salesloft appear together in 14 job postings in our dataset. ZoomInfo is typically used for mid-market to enterprise sales team...

14 job co-mentions
HubSpot CRM + Tableau

HubSpot CRM and Tableau appear together in 14 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies wit...

14 job co-mentions
Salesforce CRM + Instantly

Salesforce CRM and Instantly appear together in 11 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterpris...

11 job co-mentions
HubSpot CRM + Looker

HubSpot CRM and Looker appear together in 11 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies with...

11 job co-mentions
HubSpot CRM + Power BI

HubSpot CRM and Power BI appear together in 11 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies wi...

11 job co-mentions
G2 + TrustRadius

G2 and TrustRadius appear together in 11 job postings, the highest co-occurrence among review platform pairs. Rather than a technical integr...

11 job co-mentions
Salesforce CRM + Gainsight

Salesforce CRM and Gainsight appear together in 10 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterpris...

10 job co-mentions
HubSpot CRM + Instantly

HubSpot CRM and Instantly appear together in 9 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies wi...

9 job co-mentions
HubSpot CRM + Salesforce Marketing Cloud

HubSpot CRM and Salesforce Marketing Cloud appear together in 9 job postings in our dataset. HubSpot CRM is typically used for marketing-led...

9 job co-mentions
HubSpot CRM + Salesloft

HubSpot CRM and Salesloft appear together in 9 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies wi...

9 job co-mentions
Salesforce CRM + Zapier

Salesforce CRM and Zapier appear together in 9 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise b2...

9 job co-mentions
Power BI + Microsoft Dynamics 365

Power BI and Microsoft Dynamics 365 appear together in 9 job postings in our dataset. Power BI is typically used for microsoft-first organiz...

9 job co-mentions
HubSpot CRM + Zapier

HubSpot CRM and Zapier appear together in 8 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies with ...

8 job co-mentions
Salesforce CRM + Demandbase

Salesforce CRM and Demandbase appear together in 8 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterpris...

8 job co-mentions
Salesforce CRM + Zoho CRM

Salesforce CRM and Zoho CRM appear together in 8 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise ...

8 job co-mentions
LinkedIn Sales Navigator + Apollo.io

LinkedIn Sales Navigator and Apollo.io appear together in 8 job postings in our dataset. LinkedIn Sales Navigator is typically used for any ...

8 job co-mentions
LinkedIn Sales Navigator + Salesloft

LinkedIn Sales Navigator and Salesloft appear together in 8 job postings in our dataset. LinkedIn Sales Navigator is typically used for any ...

8 job co-mentions
Marketo (Adobe) + 6sense

Marketo (Adobe) and 6sense appear together in 8 job postings in our dataset. Marketo (Adobe) is typically used for enterprise b2b marketing ...

8 job co-mentions
Marketo (Adobe) + Salesforce Marketing Cloud

Marketo (Adobe) and Salesforce Marketing Cloud appear together in 8 job postings in our dataset. Marketo (Adobe) is typically used for enter...

8 job co-mentions
Salesforce CRM + Braze

Salesforce CRM and Braze appear together in 8 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise b2b...

8 job co-mentions
Tableau + Marketo (Adobe)

Tableau and Marketo (Adobe) appear together in 8 job postings in our dataset. Tableau is typically used for mid-market and enterprise teams ...

8 job co-mentions
Salesforce CRM + TrustRadius

Salesforce and TrustRadius appear together in 8 job postings, reflecting a growing pattern of connecting buyer intent data from review platf...

8 job co-mentions
HubSpot CRM + Clay

HubSpot CRM and Clay appear together in 7 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies with 10...

7 job co-mentions
Salesforce CRM + LinkedIn Marketing Solutions

Salesforce CRM and LinkedIn Marketing Solutions appear together in 7 job postings in our dataset. Salesforce CRM is typically used for mid-m...

7 job co-mentions
Braze + G2

Braze and G2 appear together in 7 job postings in our dataset. Braze is typically used for growth and lifecycle marketing teams at companies...

7 job co-mentions
HubSpot CRM + Microsoft Dynamics 365

HubSpot CRM and Microsoft Dynamics 365 appear together in 6 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b...

6 job co-mentions
HubSpot CRM + Zoho CRM

HubSpot CRM and Zoho CRM appear together in 6 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies wit...

6 job co-mentions
ZoomInfo + Apollo.io

ZoomInfo and Apollo.io appear together in 6 job postings in our dataset. ZoomInfo is typically used for mid-market to enterprise sales teams...

6 job co-mentions
Salesloft + 6sense

Salesloft and 6sense appear together in 6 job postings in our dataset. Salesloft is typically used for mid-market to enterprise sales teams ...

6 job co-mentions
Salesloft + Apollo.io

Salesloft and Apollo.io appear together in 6 job postings in our dataset. Salesloft is typically used for mid-market to enterprise sales tea...

6 job co-mentions
Marketo (Adobe) + LinkedIn Marketing Solutions

Marketo (Adobe) and LinkedIn Marketing Solutions appear together in 6 job postings in our dataset. Marketo (Adobe) is typically used for ent...

6 job co-mentions
ZoomInfo + Clari

ZoomInfo and Clari appear together in 6 job postings in our dataset. ZoomInfo is typically used for mid-market to enterprise sales teams tar...

6 job co-mentions
HubSpot CRM + 6sense

HubSpot CRM and 6sense appear together in 5 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies with ...

5 job co-mentions
HubSpot CRM + Pipedrive

HubSpot CRM and Pipedrive appear together in 5 job postings in our dataset. HubSpot CRM is typically used for marketing-led b2b companies wi...

5 job co-mentions
Salesforce CRM + Orum

Salesforce CRM and Orum appear together in 5 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise b2b ...

5 job co-mentions
Salesforce CRM + Outreach

Salesforce CRM and Outreach appear together in 5 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise ...

5 job co-mentions
Salesforce CRM + Pipedrive

Salesforce CRM and Pipedrive appear together in 5 job postings in our dataset. Salesforce CRM is typically used for mid-market to enterprise...

5 job co-mentions
ZoomInfo + Clay

ZoomInfo and Clay appear together in 5 job postings in our dataset. ZoomInfo is typically used for mid-market to enterprise sales teams targ...

5 job co-mentions
ZoomInfo + Marketo (Adobe)

ZoomInfo and Marketo (Adobe) appear together in 5 job postings in our dataset. ZoomInfo is typically used for mid-market to enterprise sales...

5 job co-mentions
Microsoft Dynamics 365 + Salesloft

Microsoft Dynamics 365 and Salesloft appear together in 5 job postings in our dataset. Microsoft Dynamics 365 is typically used for enterpri...

5 job co-mentions
Marketo (Adobe) + Zapier

Marketo (Adobe) and Zapier appear together in 5 job postings in our dataset. Marketo (Adobe) is typically used for enterprise b2b marketing ...

5 job co-mentions
6sense + Demandbase

6sense and Demandbase appear together in 5 job postings in our dataset. 6sense is typically used for mid-market to enterprise b2b companies ...

5 job co-mentions
Microsoft Dynamics 365 + 6sense

Microsoft Dynamics 365 and 6sense appear together in 5 job postings in our dataset. Microsoft Dynamics 365 is typically used for enterprise ...

5 job co-mentions
Salesforce CRM + ChurnZero

Salesforce and ChurnZero appear together in 5 job postings, typically in customer success and post-sales operations roles. The integration c...

5 job co-mentions
Salesforce CRM + LeanData

Salesforce and LeanData appear together in 5 job postings, concentrated in revenue operations and marketing operations roles. LeanData runs ...

5 job co-mentions
HubSpot CRM + Chili Piper

HubSpot and Chili Piper appear together in 4 job postings, concentrated in demand generation and marketing operations. Chili Piper sits on t...

4 job co-mentions
HubSpot CRM + Highspot

HubSpot and Highspot appear together in 4 job postings, mostly in sales enablement and marketing operations roles. Highspot brings structure...

4 job co-mentions
ZoomInfo + LeanData

ZoomInfo and LeanData appear together in 4 job postings, concentrated in revenue operations roles. The two tools address sequential steps in...

4 job co-mentions
Salesforce CRM + Chili Piper

Salesforce and Chili Piper appear together in 3 job postings, typically in demand generation and inbound sales roles. Chili Piper converts i...

3 job co-mentions
Salesforce CRM + Highspot

Salesforce and Highspot appear together in 3 job postings, typically in sales enablement and revenue operations roles. Highspot is a sales e...

3 job co-mentions
HubSpot CRM + ChurnZero

HubSpot and ChurnZero appear together in 3 job postings, primarily in customer success and post-sales operations. This pairing is common at ...

3 job co-mentions
HubSpot CRM + LeanData

HubSpot and LeanData appear together in 3 job postings, primarily in marketing operations and revenue operations. LeanData's HubSpot integra...

3 job co-mentions
ZoomInfo + Highspot

ZoomInfo and Highspot appear together in 3 job postings, typically in sales enablement and outbound sales roles. ZoomInfo provides the prosp...

3 job co-mentions
Clay + LeanData

Clay and LeanData appear together in 3 job postings, typically in growth operations and revenue operations roles. Clay is a data enrichment ...

3 job co-mentions
Gainsight + ChurnZero

Gainsight and ChurnZero appear together in 3 job postings, usually in customer success leadership roles that require experience with multipl...

3 job co-mentions